Archive for January, 2010

January 13, 2010

Comparison of worldwide Apple prices – South Africa comes in 2nd highest

January 13th 2010 Posted to South Africa, mac

“The world is flat!” Thomas Friedman proclaimed in 2005, meaning that the world has become a global village, where all players have a equal opportunity. I wish he was right, because that would mean that we in South Africa would have the same access to Apple computers as the rest of the First World.

Thanks to Core, we have that access, but it comes at a price, a price which Core refuses to explain to online community, so continuing to maintain the perception that they are a monopoly focusing on one thing: profit, and profit only.

cmyplay.com has an interesting infographic showing the price of a 13” Macbook Pro around the world, and South Africa comes in second most expensive, just after Brazil.

Worldwide Macbook Prices

Worldwide Macbook Prices

TUAW picked this up and have some interesting comments on their post.

If Core was paying attention, they could point out that the graphic shows greater differentiation between prices than the actual numbers show. If Core bothered to interact with the online community, they would be able to point out that the South African prices are similar to prices in other countries. If Core cared at all about customer perception, they’d hire someone to reach out to the online community instead of isolating and vilifying us. My Christmas wish (from last year really – I didn’t make one so figure I have some credit!) is that Core would stop their command-and-control ways, and enter into conversations with their customers.

I wish the world really was flat. And I wish Core would reach out to the online community in healthy ways.

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